Pricing your Home to Sell
Pricing your home is where art meets science. It is a delicate dance of asking as much as possible, so you don’t leave money on the table, yet not asking too much, so you don’t turn away potential buyers. Setting the right price for your house is one of the most valuable things you can do!
When you price your house “right,” you are in tune with other homes in the neighborhood, which is done through competitive market analysis. It truly is where art meets science to come up with the perfect number to reflect the home's worth. When you price your house for the current market value, you can attract more buyers, and you will sell your home faster (and for a higher price).
When it comes to setting the right price, our goal is to increase buyer interest and increase visibility. While it is tempting to increase the list price on your home in this fast-moving market - unfortunately, this strategy tends to backfire as it prices out many potential buyers. When you go “live” on the market, you want to come in hard and strong - exposing all of the homes to potential to all market polls.
You will sell your home fast, for a higher price when you price it correctly. In this hot market, with low inventory and many buyers, people recognize a good deal when they see one. According to the National Association of Realtors, if your home doesn’t sell within 30 days, it’s a good indication that it’s not priced right. Research suggests that the longer a house stays on the market, the lower its final selling price will be.
When you want top dollar, it’s smart to have the right price the day your home goes on the market. The key is to make sure your house is priced to sell immediately. When you offer your home at its true market value, you’re giving yourself the best chance to get a good offer in a reasonable amount of time.
This way, it will be seen by the greatest number of buyers. More than one of them may be interested, and it will be more likely to sell at a competitive price.
